Target MarketAtlas

Whirlpool Corporation in the North American Supply Chain

Headquartered in Michigan, United States. A multinational with broad North American coverage, holding 2 mapped positions across 2 industries.

OEM

Positions

Every mapped position Whirlpool Corporation holds, by industry and tier. A company can sit at more than one tier in the same industry, and in more than one product lens at the same tier; each of those is its own row.

  • ElectronicsOEM
    All product lenses
    Brand owner (controls)

    Product scope Appliance control boards, user interfaces, inverter drives

    NA footprint Benton Harbor MI; controls sourced from EMS and captive Mexico plants

  • AppliancesOEM
    All product lenses
    Major appliance OEM

    Product scope Whirlpool, Maytag, KitchenAid, Amana, JennAir; laundry, refrigeration, cooking, dishwashing; molds and thermoforms much of its own plastic

    NA footprint MI (HQ), OH (Clyde, Marion, Findlay, Greenville), IA (Amana), TN (Cleveland), OK (Tulsa), Mexico (Ramos Arizpe, Monterrey, Celaya)

Certifications

Held company-wide, not per position or per plant.

  • ISO 14001
  • ISO 9001

Reports covering these markets

Where Whirlpool Corporation sits relative to everyone else in each of these markets, tier by tier.

Related companies

Companies sharing an industry and a tier with Whirlpool Corporation, largest first. At most 8 are listed.

  • AppleCalifornia, United States · Enterprise
    Electronics · OEM
  • Cisco SystemsCalifornia, United States · Enterprise
    Electronics · OEM
  • Dell TechnologiesTexas, United States · Enterprise
    Electronics · OEM
  • Electrolux North AmericaNorth Carolina, United States · Enterprise
    Appliances · OEM
  • EmersonMissouri, United States · Enterprise
    Electronics · OEM
  • GE Appliances, a Haier companyKentucky, United States · Enterprise
    Appliances · OEM
  • GarminKansas, United States · Enterprise
    Electronics · OEM
  • HP Inc.California, United States · Enterprise
    Electronics · OEM

2 positions mapped from public sources. Data as-of dates are stamped on the report for each market.